Longmont, CO (AP) The subreddit for the Longmont-based company, Niche Dairy, is a place for Longmont residents to share their love of dairy products.
Niche, which makes premium cheese products for restaurants, has grown to a $5 billion market in the United States.
It recently announced it had added more than 100,000 customers in Longmont since it started operations in May 2017.
Its popularity grew as it started offering its products in grocery stores, where it had never before done so.
“I think Longmont is kind of unique.
I think Long-mont has an interesting mix of millennials, hipsters and the urban-minded people that have embraced this lifestyle, and they have a lot of options,” Niche CEO Jeff D. Green told the Longview Register.
“That’s one of the things that’s really helped us.
The people that are coming in are really passionate about the product.”
A post on the Niche subreddit, which is the official Longmont Reddit group, reads: “Niche products are awesome.
It’s great to have the ability to taste the flavors and flavors are great.
We also love how the whole thing blends together.
Niches are also great because they are super easy to clean.
It can take you a few minutes to do a few things.”
There’s even a dedicated Niche Community section on the subreddit.
“Niches are the best.
You’ll have a really good time eating them,” one user wrote.
The post on Niche said that the Longmasses goal was to expand beyond the Longmount neighborhood to Longmont’s larger cities, including Denver and Boulder, and to serve all Longmonts residents.
It has over 40,000 subscribers and nearly 20,000 total posts.
Nicheria’s dairy products are sold in more than 200 grocery stores across the country.
In Longmont it’s also sold at Whole Foods, Walmart and Trader Joe’s.
It started in 2017.